Topic:
Text Here.
Topic: synthetic media
Synthetic Media Example: Burger King _France_ A.I.LLOWEEN_2023
As I got this assignment, first campaign I came up with was this TV ad for the burger king Halloween 2023 in France.
This Halloween, BURGER KING® transforms the fear of AI into an asset in its latest campaign from Buzzman.
Not only did it use AI-generated images and video, but it also combined them to promote a seasonal product campaign. This demonstrates that the commercial industry now recognizes the cost and time-saving benefits of AI. It highlights the potential of synthetic media in transforming marketing strategies.
Obviously this low quality version of AI generative film and posters, we see BURGER KING® customers lose their human form from the first bite they take off a burger. Another glitch… These were simple prompts such as "a woman eating a burger" or "a man eating in a Burger King".
Here is some sweet one:
using same ai generative image, but more friendly approach to the public.
Topic: Sound and Space : Setting and Space
https://docs.google.com/presentation/d/1XNQDxeQOpGPT-Gw6LLgGqxbNGktoj8BI7XDbQix8XOU/edit#slide=id.p
· Deep listening
- Feeling of vibration / psycho acoustic.
- Deep listening to the air / space / audience.
· Sound as well… appreciating in many different ways as if we are watching the paintings… Frame, far or close look, texture.
In Class
· Artists to closely look at
- Christine Sun Kim
- Haroon Mirza
- Pamela Z excerpt of ‘Viva Voce’
- Janet Cardiff – George Bures Millerthe Cabinet of Curiousness
- Janet Cardiff
- Audio Walks -> Her Long Black Hair
- Life and Trust – Audio walk experience.
- Cevdet Erek “shore Scene Soundtrack”
- Samson Young
- Tristan Perich – 1-bit symphony
- Kouichi Okamoto – Pendulum Sound Machine.
- Nickyulman – Song Cabinet / random sampler
- Gronlund Misunen – Wave
- Ivan Puig – Mandala
- Doug Aitken – Sonic Fountain
- Daniel Schulze – For Those Who See
- Zadar Sea Organ / Nikola Basic.
- Christian Marclay: The Clock
Proximity sensor **
** Note and writing down anything coming up.
- Sound of dog in NYC
- Sound of Wind in NYC …
Sound data collection can be a work.
** MAX / MSP ** Works with Garage band!!!!!!!**
Premium Pro
- Noise Reduction/restoration – Denoise
- Panning
- Pitch Shifter - > change the tone.
- 2K hz -> Vocal Boost Range
- Check – Maintain Pitch -> same pitch
** Critic
- Description / Analysis / interpretation / Judgment.
o D: Name, Artist, Medium, what is it made of, what object to you see…
o A: Movement, Variety, emphasis…
o I: How does it make you feel? Personal experi.
o J: What do you think of the work.
· Critic of Sound
- Pitch / note / Timbre – quality of a musical note / Loudness /
Artist:
- Pipilotti Rist
· In Class
- Praxinoscope
- Moving image.
Edward Muybridge.
- Stuart Blackton’s “Humorous Phases of Funny Faces” 1906
- Emile Cohl “fantasmagorie”
- Thinking about the style…
- My stop motion Movie
- 10-20 frame /sec
- Less than 10 sec.
Topic: Intro to Storytelling / Sound and Space : Listening and Recording
Hyper Cinema
· How does tech change the way we tell stories?
· How to tell a good stories?
· How can we use a tech?
· Experiments / experiments in storytelling / in Media
- Audio Sound = listening
- Recording
- Motion
- Interactivity + World building
· Get SD card.
· Will use Miro
Storytelling**
- Everything behind a story
Then What is a story?
- Intention
- Delivering a story
- Emotional touch
- Trying to make a connection
- Form human communication
Plot vs. Story
- Plot - > description
- Story -> making a connection
- Connection / emotion / …
- Adding / editing a concept
Story
- Characters
- Setting
- Plot
- Conflict
- Point of view
- Style
How do we capture of story?
- Started depicting / drawing -> delivering
- Printing a story / writing -> longer / spread
- Capturing a reality / photography ->truth
- Motion -> movement / time base…
How can tech be used to manipulate the story?
- Manipulation of reality
- Perceive the world in a dif way (slow motion…)
- 360 degree camera.
- Story can be viewed anywhere.
- Video mapping…
· Sound listening
· Recording and manipulation
· Motion and animation
· Synthetic media
· Interactivity and world building
How do we use Sound?
- Sound is a physical/psychoacoustic phenomenon
Frequency => Pitch (high and low pitch / tone)
Amplitude => Volume (loudness)
Fidelity in sound => How close to the real sound when recorded.
Sample Rate
- 44k or 48k : #of samples of audio per second
Bit depth
- # of bits of information in each sample.
Level
Typical range is negative (-6 dB to -12dB) - highest
Sound happens in a Space
- Directionality
- Acoustic -> reflection / bounce / damped.
Sound happens over time
Qualities of Sound
- Describe with specific expression to give better feedback.
What is… Sound Art / Audio Art.
Watch : Jean Tinguely, Sound artist
n Activity
Pay attention to the noise and sound in normal / everyday life
Watch: John Cage, Sound artist
What makes sound elevated?
- Place? People? Situation?
- Thinking about how sound is shaped by the environment.
** Listening the electricity **
Max Neuhaus, artist – 45th and 46th broadway.
Celeste Boursier-Mougenot, artist
Janet Cardiff
Thinking about Sound Physically.